Grosvenor House - New Street, Birmingham, UK



Architect
Cotton, Ballard and Blow
Date Built
1953-4
Location
The corner of New Street & Bennetts Hill, Birmingham
Description
The wrong era for Art Deco but had it been built in 1930 I believe it would have been regarded as Deco. 

The Grade II Listed Grosvenor House is built of reinforced concrete clad in artificial stone on the front.  The rear of the building has the concrete frame exposed infilled with brick.   The British Listed Buildings website describes it as follows:  "Roof concealed behind projecting parapet and 'flying' concrete and glass cornice that is a principal feature of the building. Eight storeys on corner site, with office suites entered from Bennett's Hill. Strongly rhythmic facade to New Street, elements of which are repeated on the Bennett's Hill facade. ....



.... Curved 'prow' of building at corner, with small balconies protected by thin, curved steel balustrading to French windows. Curved windows to left of this, then seven angled bays giving a zig-zag rhythm, ending in another curve, all with pivoted steel windows"
.... "This is a rare and delightful example of the 1950s contemporary' style at its most energetic, which survives externally little altered."